March 13, 2020
Selling on Seller Central

Tips for Selling on Seller Central

Amazon Marketplace, which was renamed Seller Central, is the portal where you sell your books directly to the consumer. It was initially set up as a portal for selling used books but quickly became an opportunity to sell used and […]
January 27, 2020

How to Become a Successful Author

The definition of success varies from author to author. While sales and notoriety may motivate one author, another finds success by just completing a manuscript. The range is vast and personal. As time goes on and your writing evolves, your […]
October 26, 2019
starting an author podcast

Starting an Author Podcast

Several clients have recently asked me about starting an author podcast. My response, in the form of a question, was why? Although the answers vary, most authors were looking for a way to reach a larger audience, create authority, and […]
September 26, 2019
cause marketing

Cause Marketing for Authors

For a long time, marketing campaigns were solely about the conversion of the consumer to buy into a product or service to build the company’s bottom line. As the target markets transition to “conscious consumption” those same companies are transitioning […]